SELF-CHECKOUT (SCO) AND QUEUING

SCO Shopper Profile

  • Increasingly time starved as they juggle busy lives
  • Expectation of instant response, driven by the internet age
  • Shopping can be fun, but checkout is often frustration and work
  • Concern over control and privacy issues
  • Many shopping trips have baskets containing only 10-12 items
  • More comfortable with self service technology
  • Key is to position self-checkout as an option for shoppers
  • Enjoy speed and convenience of self-checkout lanes
  • Self-checkout is seen as the modern, high-tech way to complete transactions
  • Source: Dechert Hampe

 
Copyright © 2011 Cannon Equipment   All rights reserved   Patents pending Cannon Logo